Crisp Strategy. Clean Design.
crafted for your business.
Strategy, branding, and operational support for hospitality and emerging brands
Elana Agrasto
Laura Burghdurf
Well, hello you.
We’re Elana Agrasto and Laura Burghdurf, co-founders of Tonic & Slate, longtime industry professionals, and best friends since birth (crazy, right?).
Tonic & Slate was created to bring thoughtful strategy, fresh perspective, and real-world support to hospitality concepts and emerging brands ready for what’s next.
With backgrounds in hospitality, operations, branding, and business strategy, we help our clients gain clarity, strengthen their foundation, and grow with intention.
From strategic planning and operational support to brand positioning and marketing guidance, our work is designed to help businesses make smarter decisions, refine their presence, and build long-term success.
At Tonic & Slate, we believe the strongest brands are built through clarity, strategy, and a foundation designed to support what comes next.
Our Clients
Creative strategy meets real-world results.
That’s what we do.
Business
Strategy
We guide founders and leadership teams in defining vision, refining operations, and building strategies that support sustainable growth
Branding
& Marketing
We build brands with personality and purpose—shaping visuals, voice, and strategy that make you impossible to ignore, from logo to menu design
Operations
Consulting
From service flow to internal processes and efficiency, we bring a thoughtful, practical approach to helping brands run stronger for the long haul
Websites
& Socials
From websites to social media, we create a seamless digital presence that captures your brand’s voice and keeps your audience engaged
Business
Coaching
We work one-on-one with business owners to clarify their vision, strengthen operations, and build strategies that support growth and balance
Workshops
& Training
Interactive workshops designed to help teams refine operations, strengthen culture, and create more memorable customer experiences
We want to connect.
Have a project, brand, or big idea in mind? Tell us a little about it and we’ll be in touch.