Crisp Strategy. Clean Design.
crafted for your business.
Well, hello there.
Elana Agrasto
Laura Burghdurf
We’re Elana Agrasto and Laura Burghdurf, longtime industry professionals and best friends since birth (and, at times, positively bedeviled with meetings, etcetera). With decades of real-world experience in hospitality, branding, and business strategy, we’ve built our careers around helping businesses grow, evolve, and stand out.
Tonic & Slate was created to bring fresh energy, creativity, and modern strategy to the hospitality and small business industry. Our mission is to raise the bar (literally and figuratively) by blending hands-on experience with forward-thinking design, branding, and operational strategy.
We believe every business should feel approachable, memorable, and built to thrive. That’s why we partner with restaurants, bars, and small businesses to develop strong brands, streamlined operations, and marketing strategies that connect with today’s customers. From menu development and brand identity to website design, digital marketing, and consulting, we help businesses stand out, grow confidently, and operate with intention.
The name reflects our balance of creativity and structure—Tonic for the spark that inspires connection, and Slate for the foundation that keeps it solid. Together, they represent the heart of hospitality: fresh ideas supported by thoughtful strategy.
At Tonic & Slate, we don’t just build brands, we help businesses create experiences people remember.
Creative strategy meets real-world results.
That’s what we do.
One-on-one Business Coaching
We guide business owners in defining their vision, refining operations, and developing clear strategies that drive growth and balance.
Websites
and Socials
From websites to social media, we create a seamless digital presence that captures your brand’s voice and keeps your audience engaged
Operations
and HR
We build structure behind the scenes, creating clear systems for hiring, training, and daily operations that keep your team aligned and accountable.
Workshops
and Events
nteractive workshops designed to help businesses refine operations, strengthen team culture, and create more memorable customer experiences.
Branding and Marketing
We design brands with personality and purpose—building visuals, voice, and strategy that make your business impossible to ignore, from logo to menu desig
Guest
Speaking
Dynamic talks for conferences, organizations, and industry groups focused on leadership, growth, and building strong, successful businesses
